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Subject: Your Marketing
The Three Foundational Marketing Elements to Greatness
Why do some ides take off like a rocket while others sputter? In this e-book, Diane Armitage explains why these three key elements are absolutely paramount in a combined strategy to guarantee any idea's success. Adobe PDF e-book download.
Three Foundational Elements | List price: $17 Buy Now
Subject: Your Web Site
Everything You Need to Know About Intervewing Web Site Programmers
Save thousands of dollars and untold hours of frustration.
Trying to get decent, understandable bids from programming teams for your web site can be intimidating and overwhelming. Now, Diane Armitage "de-geekifies" this process with a 2-part, 28-question Interview Blueprint that you can take to any recommended programming team out there. Diane offers insider tips and explanations to the overall programming strategy of your site, then explains what you're asking for (and why) so that you can ask the right follow-up questions. With this Interview Blueprint, you will ultimately receive "apples-to-apples bids" from programmers so that you can quickly zone in on the Dream Team of choice. Adobe PDF e-book download.
How To Interview Programmers | List price: $57 Buy Now
Subject: Your Web Site
Everything You Need To Know About The Look and Design of Your Successful Web Site!
Why do so many web sites sit there, not making any money? It's a very good chance they were built without a detailed plan. Just as you must create a blueprint before building a house, your web site requires the same. If you're in the process of building a new site or revamping one that just sits there, this is a MUST HAVE document from Diane Armitage. Here's everything you need to know about web sites to EASILY and succinctly put your own plan in place – starting with what colors to use to attract your niche audience to text usage, font usage and color, the most visible aspects of the page and how to build special strategy around those "spots," the difference in strategy between Top Navigation buttons and Left Navigation, what do do with flash or animation, how many buttons to offer on your site, what those buttons should say, arguments for and against audio or video, the exact elements that must be on your home page and much much more. Diane imbeds several real-world examples, and includes her secret weapon example of the most important document you must deliver to your programmers to ensure prompt completion at the price you're expecting to pay. Adobe PDF e-book download.
Successful Web Site Plan | List price: $117 Buy Now
Diane Armitage's Best-Selling E-Books
Subject: Your Marketing
The Amazingly Simple Technique Behind Writing Prospect-Compelling Ads
Jay Abraham says that your written ad is much more important than you've assumed – it might serve as the ONLY sales opportunity you have in front of your prospect. So, just how do you go about writing this perfect ad? In this e-book, Diane Armitage walks you through the simple, ad-writing formula that attracts and converts your prospect time after time. Included are several of her best-selling ads, each broken down according to this timeless formula. Adobe PDF e-book download.
Prospect-Compelling Ads | List price: $17 Buy Now
Subject: Your Web Site
How To Avoid the 10 Biggest Web Site Mistakes
After analyzing, consulting and rebuilding hundreds of web sites for every industry over the last 7 years, Diane Armitage tells you exactly what DOESN'T work … and how to replace it with the least cost and most effective solution immediately. Adobe PDF e-book download.
10 Biggest Web Mistakes | List price: $17 Buy Now
Subject: Your Marketing
Without Your U.S.P., You're D.O.A.
A familiar phrase to many people in marketing circles, your "U.S.P." is the Unique Selling Proposition about your product or service. It is truly the key sentence to all the marketing, web sites, joint ventures and branding you put into play – it's that important. Now, Diane Armitage walks you through the U.S.P. creation process with easy exercises to hone in on your specialties, key rules of thumb to incorporate into your USP, and a multitude of real-world case studies that shows you how she's worked through the same processes to create winning USPs for clients around the world. Adobe PDF e-book download.
Crafting Your U.S.P. | List price: $37 Buy Now
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